Hey there! I'm Ashrith 
A Learner
A curious and data driven engineer with a passion for building innovative solutions. I have a strong understanding of various tech stacks, and I'm always eager to learn new things. Currently managing revenue and client growth at InMobi. [Also, I didn't make this website with AI :p]
About Me
A Brief Introduction
I'm a data-driven professional with 3+ years of experience turning business problems into practical solutions. I started my career as an Analyst at InMobi and gradually moved into an CGM role, where I learned how data, business, and technology come together to drive decisions.
I graduated from Manipal Institute of Technology and have always been curious about how things work. That curiosity led me into programming, automation, data analytics, and building stuff beyond my day job.
As I look to the future, I am excited to contribute, innovate, and advance with passion and purpose.
Experience
worked
Skills
My Tech StackQualification
My personal & professional JourneyMinor Specialization
Data Science
Manipal Institute of Technology
I took Johns Hopkins University's Data Science as my Minor Specialization, where I learned how to effectively apply data analysis to tackle real-world problems. Throughout the program, I was exposed to a myriad of topics, ranging from R programming and exploratory data analysis (EDA) to regression, machine learning, data visualization, and even ethics in data science. Through this rigorous curriculum, I gained the skills necessary to seamlessly import, clean, and manipulate data using R, identify patterns and trends through EDA, accurately predict future outcomes using regression models, classify and cluster data using machine learning algorithms, and present data in a clear and informative manner. As a mechanical engineer with a strong background in mathematics and science, I am now able to combine my expertise in data analysis with my existing skillset to effectively solve real-world problems and confidently communicate my findings.
Bachelor of Technology (B.Tech)
Mechanical Engineer
Manipal Institute of Technology
Manipal Institute of Technology is one of the oldest and most prestigious engineering institutes in India, and is consistently ranked among the top engineering institutes in the world. I am pursuing my undergraduate studies at MIT Manipal, where I am majoring in Mechanical Engineering and minoring in Data Science. During my time at MIT Manipal, I learned a lot about mechanical engineering, data science, and research. I also had the opportunity to work as an undergraduate research assistant on nanofluids and machining.
Pre - University
Vidyodaya Pre - UnviersityHigh School
Little Rock Indian School
CGM, SEA
Analyst, KR & INSEA
InMobi Technology
I started my journey at InMobi as an Analyst, supporting advertiser portfolios across India and Korea. I worked closely with Sales, Finance, Trading, and Operations teams to manage campaign performance, reporting, and revenue analysis. My responsibilities included preparing business reports, monitoring campaign metrics, reconciling revenue, and identifying discrepancies to improve reporting accuracy. I also supported major Indian advertisers such as Amazon Prime Video, Zomato, and District, while contributing to financial reporting by sharing finalized monthly revenue with the Finance team for month-end closure. One of my key achievements was reducing reporting discrepancies for the Korea business by over 90% through process improvements and better data validation.
After moving into Client Growth Management, my responsibilities expanded from reporting to owning advertiser relationships and driving business growth. I now manage strategic advertiser portfolios across Korea, Indonesia, and rest of South East Asia, working with leading brands including Kredivo, GCash, Speak, Zalora, while continuing to support key accounts such as Amazon Prime Video, Zomato, District. I oversee campaign performance, revenue forecasting, business reviews, and operational planning while collaborating with cross-functional teams to optimize performance and ensure smooth execution. I also lead quarterly business reviews, provide data-driven recommendations, and manage advertiser portfolios generating ~ $700K in quarterly revenue, working closely with Finance to reconcile monthly revenue and support accurate financial reporting.
Analyst
Prescinto AI
Prescinto AI is a product-based technology company that offers AI-powered solutions for energy optimization and management. I conducted competitor analysis and market research, gaining valuable insights and identifying trends for improvement in the B2B sector. I authored press releases and a white paper, published on LinkedIn and the company website. I played a key role in performance marketing by collecting and cleaning data using Excel and web scraping. Managing LinkedIn ad campaigns, I increased customer engagement by 15%. I strategically developed the company's first marketing automation sequence, improving client conversion rates by 10%. Additionally, I converted Figma designs to responsive HTML using HTML and CSS. I completed courses in Machine Learning, demonstrating my dedication to professional growth and aspiration to learn and upskill myself.
Undergraduate Research Assistant
Manipal Institute of Technology
I conducted extensive research focused on the preparation of nanofluids, specifically exploring the utilization of various nanoparticles and oils to advance heat transfer and lubrication technologies. Employing statistical methods, including Taguchi's design of experiments, I optimized the research process, significantly reducing the number of trials required for analysis. By analyzing comprehensive data sets, I evaluated the effects of nanoparticle concentration, oil type, and machining parameters on cutting performance. The findings obtained provided valuable insights for improving machining efficiency and extending tool life.
Technical - Trainee
Mahindra
Mahindra is a multinational conglomerate company, known for its diverse portfolio of businesses spanning automotive, aerospace, agribusiness, hospitality, and more. During my academic training, I had the opportunity to gain firsthand experience and work in Mahindra, which provided me with practical knowledge and a deep understanding of how an industry operates and functions. As part of my role, I actively assisted the organization in service and maintenance tasks related to various components. Through this experience, I developed strong people skills and learned efficient means of communication, enabling effective collaboration with colleagues and stakeholders. This hands-on experience in the industry has been invaluable in complementing my theoretical knowledge and preparing me for real-world challenges and opportunities.
